02 Dec 2020
19 Jun, 2017
BY Jared Bourgeois
Just 10 years ago, “dinner and a movie” meant jumping in the car, heading down to your favorite restaurant, and then making your way to your local cinema to see that week’s hottest flick. But with the advent of on-demand streaming services like Netflix, Hulu and HBO NOW, people are spending less time going places, and more time at home.
You might think this has had a negative impact on the restaurant business, but in fact, it’s spurred an entirely new, booming industry that brings your favorite restaurant’s food straight to your doorstep. The business category is called Restaurant Delivery Services, and while you might not realize it, companies like Jobble are at the heart of their rapid growth.
Over the past few years, this new market has been changing and growing at record pace. According to McKinsey & Company, the worldwide market has grown to over $90 billion. But take a look at TechCrunch, and they put it upwards of $200 billion! Despite the giant opportunity, the market is really only made up of two types of delivery companies: aggregators and new delivery.
Aggregators are the more traditional category, and have been kicking around for about 15 years now. These platforms simply take the orders from customers through an online portal and route them to the restaurant. Once the order is in the restaurant’s hands, the restaurant is then responsible for both fulfilling and delivering the order.
Examples: GrubHub, Just Eat, foodpanda, Delivery Hero
New-delivery companies, on the other hand, facilitate a delivery option for restaurants that wouldn’t normally deliver. Not only do they communicate the order from the customer to the restaurant, but they also take on the responsibility of actually delivering it. This has allowed both higher-end restaurants and fast food chains to jump on board the delivery train without needing to spend time and resources supporting it.
Examples: DoorDash, Deliveroo, Foodora
While the aggregators are a major part of the market, new-delivery companies are on the rise and expected to grow an additional $20 billion by 2025, and that’s where Jobble really shines. We’ve been working closely with new-delivery companies to grow and address the needs of them and their communities.
So, what are the benefits that RDS companies get out of Jobble?
As the Restaurant Delivery Service industry continues to expand, it’ll be more important than ever for these companies to focus on the flexibility and efficiency of their workforce. WIth a tool like Jobble to do just that, they’ll be able meet the demands of the market, and continue to make the customers they serve happy.